Archive | April, 2011

Why does creativity in the work place matter? By creating new ideas, your company can drive additional revenue and lock it down so competitors can’t tap into the same market. Apple and Google are prime examples. McKinsey’s “Sparking Creativity in Teams: An Executive’s Guide”, addresses how to spark new ideas in non-traditional ways. Gray Suit [...]

Gray Suit Marketing has been blessed with terrific young staff that have traits outside of traditional credentials. If a young person’s background includes the armed forces, restaurant industry, team sports, or has ever had top ramen and cornbread mix as a steady part of their diet, chances are we’ll work well together.  In Scott Adam’s [...]

New statistics were released featuring San Diego startups from Connect, the nonprofit group for technology and entrepreneurship. Xconomy reported these statistics and provided an interesting and overly positive spin. We have tried to discern between true indicators and false indicators, which paint a very different picture. Listed below are the statistics that Xconomy highlighted followed [...]

ba·nal/ˈbānl/ Adjective: So lacking in originality as to be obvious and boring While Bain & Co’s insights are generally spot-on, their generality in recent articles has become excruciatingly tedious. They seem to have built so many PowerPoints that they’ve forgotten what actually matters to business executives. Their article entitled “Getting Ahead of the Game-Changing Trends” is [...]